List of Publications

 1.    Mehta, Divya. and  Soni, Tarun K. “Comparative Analysis of Mutual Fund Schemes: A Post Crisis Analysis,” in Eighth International Conference on ‘Managing People, Processes and Environment for Global Prosperity’ at Prestige Institute of Management, Indore, Jan. 30-31,  2014

2.    Rao, Shanteri K. ,  and  Soni,Tarun K. “Supply Chain Management” in ‘SIMSR Global Supply Chain Management Conference’, at K.J. Somaiya Institute of Management Studies & Research, Mumbai,  Jan. 10-11, 2014

3.    Raman, Prashant. “Green Marketing in India : Unlocking the Potential in ‘ National Conference on Changing Scenario of Business Management and Finance in India,’ at S.S. Subodh College, Jaipur, Jan. 30, 2014

4.    Choudhary, Nidhi,. “Impact of Commodity Trading on Exchange: Case of Gold” in ‘Lal Bahadur Shastri Journal of Management & Research, New Delhi. 2013

5.    Dutta, Vinay. “Art of Aligning Risk Management to Business Negotiations,”  ‘Abhigyan’ Jan-March 2013.

6.    Dutta, Vinay. (co-authored with Dr Kanahiya Singh) “Changing Landscape of Banking in India,” ‘The Indian Banker’ Vol. VIII No.2-Feb. 2013

7.    Dutta, Vinay. “Retirement Planning-Providing Holistic Advisories,”  ‘Financial Planning Journal’, Financial Planning Standards Board India, Jan.-Feb. 2013

8.    Dutta, Vinay. “Financial Planning-Understanding the Role of Housewives”  ‘Financial Planning Journal’, Financial Planning Standards Board India, Feb.-March 2013.

9.    Dutta, Vinay. “Art of Aligning Risk Management to Business Negotiations” ‘Abhigyan’ Vol. XXX. No. 4, Jan.-March 2013

10. Hingorani, P. & Bansal, I. "Mapping Emotional Competencies of Mahatma Gandhi: A Biographical Analysis Approach" Paper accepted for publication in ‘Journal of Human Values’, Oct. 2013.

11. Khanna, Shivi., “The Capital Structure Puzzle” in ‘International Journal for Research in Commerce and Management ISSN 0976-2183,’ Vol. 4,No 3, March 2013

12. Kasliwal, N.  and Bansal, I. Research paper published in proceedings of ‘5th IIMA Conference on Marketing in Emerging Economies’, 2013.

13. Kochhar, Khyati,. "Marketing Strategies used by Banking Industry in India for their Enhancement,"  ‘International Marketing Conference’ at IMS Noida, Dec. 6-7, 2013

14. Khanna, Shivi., “The Jigsaw of Capital Structure” in ‘European Journal of Business Management ISSN 2222-1905 (Paper) ISSN 2222-2839 (Online),’  Vol.5, No.13, 2013

15.  Purohit, H. “Empirical Study of Change in Sports Tourism Destination from India as Perceived by Tour Operators and their Corporate Customers”, ‘Journal of International Academic Research for Multidisciplinary’, Issue: December 2013

16.  Purohit, H., Gupta, O.P., Chopra, Monika. and Chhabra, Bhavna., “A Study of Lead-Lag Relationship in Metal Trade in India, Indian Capital Markets-An Empirical Study”, ICFAI University Press Hyderabad, 2013.

17.  Purohit, H. and Roy, Ankur.  “Relationship between Entrepreneurial Orientation and Export Performance: A Study of Rajasthan SMEs”, IMS Manthan-The Journal of Innovations, Vol VIII, Issue 1, June 2013

18.  Purohit, H. and Choudhary, Nidhi. “Impact of Commodities Trading on Exchange: Case of Gold”, Lal Bahadur Shastri (LBS) Journal of Management and Research, Volume XI, January-June 2013, No. 1

19. Purohit, H. and Gulla  Anju “Tween-Agers Attitude towards TV Advertisements: An Indian Perspective”, Prabandhgyan: International Journal of Management, March 2013

20.  Purohit, H. and Roy, Ankur. “Measuring the Export Performance of Rajasthan based SMEs”, Prabandhgyan: International Journal of Management, March 2013.

21. Purohit, H. & Vijaya, K. “Supply Chain Risk Evaluation: Understanding the Technical Risks from the Perspectives of Dubai Logistics Supply Chain Industry”,   accepted in ‘APJMRI’, June 2013.

22. Purohit, H. & Khanna, S. “Determinants of Capital Structure for Indian Manufacturing Industry”, in ‘Tenth AIMS International Conference on Management’, Jan. 6-9, 2013.

23. Purohit, H.  &  Vijaya, K. “Impact of Natural Threats in Dubai Logistics Industry”,  in ‘Economic Challenger’, No. 15, Issue 59, April-June, 2013

24. Purohit, H.  & Srivastava, S. “Decision Style of Investors: Evidences from Literature Review & Exploring HDMM”, in ‘Economic Challenger’, No. 15, Issue 59, April-June , 2013,

25. Purohit, H. & Pant, G. “Female Faculty Members’ Awareness about Retirement Planning Avenues”, in ‘International Conference on Managing Change in Business and Economy’, April 6-7, 2013.

26. Purohit, H., Pant, G.,  & Choudhary, N. “The Euro Zone Crisis and Indian Economy”,  in ‘National Conference on Paradigm for Sustainable Business, IIT Roorkee, March 8-9, 2013

27. Purohit, H. & Pant, G. “Intuition as a Factor of Investment: Choice of Female Faculty Members” in ‘Accounting and Finance Conference at Indian Institute of Management,  Lucknow, Sep. 09 -11, 2013.

28. Purohit, H. & Pant, G. “Pension Reforms and Government Expenditure on Pension in India” in ‘National Conference on Financial System Regulations in India’ at Lal Bahadur Shastri Institute of Management ,Nov. 22 – 23, 2013

29.  Purohit, H. “Attitude of Middle East based Non Resident Indians towards Stadium Services in India during Indian Premier League Cricket Event”, Zenith International Journal of Multidisciplinary Research, 2013

30.  Purohit, H. “Holistic experience of overseas tourists during FIFA world cups 1998, 2002, 2006 & 2010”, accepted for publication by Economic Challenger-A quarterly journal from India

31. Purohit, H.,  Chhatwal,  Haritika  and Puri, Himanshu “An Empirical Investigation of Volatility of Indian Spot and Future Prices of Crude Oil”, Metamorphosis-Journal from Indian Institute of Management-Lucknow

32. Purohit, H., Dubey,  Dr. Jayashree and Bandypopadhyay, Dr. Nirmalya., “Service Quality: A Review of Literature”, Indian Journal of Marketing

33. Purohit, H. and Choudhary, Nidhi. “Green-Shoe can Shine”, Abhigyan

34. Purohit, H., Chhatwal,  Haritika, Satija,  Vibha Dua  and Puri, Himanshu. “Market Reaction around the Announcement of Stock Split and Bonus Issues in India: An Empirical Analysis”, BVIMR Journal

35.  Purohit, H., Chhatwal,  Haritika, Satija,  Vibha Dua  and Puri, Himanshu. “A Phase wise Empirical Analysis of Relationship between Indian Spot and Future Prices of Gold,” IMS Manthan Journal of Innovations

36. Rizvi , Rafiya Z. and Narang, Tanu. "Preparing Women for Entrepreneurial Ventures: A Fresh Beginning at Banasthali Vidyapith"
‘Global Summit on Management of Business, Economy, Marketing and Services - New Approaches" (MBEMSNA - 2013), Jawaharlal Nehru University (JNU), New Delhi, organized by Krishi Sanskriti. Nov. 9-10, 2013.

37. Raman, Prashant. “Green SCM: A Marriage of Environmental Management and Supply Chain Management” in ‘International Journal of Management Prudence,’ Volume IV Issue 2, pp. 33-38, Dec. 2013

38. Raman, Prashant. “E-tailing in India: Is it a Game Changer” in ‘International Journal of Commerce and Management, Vol. III Issue 2, Dec. 2013

39. Sharma, Subhash. “ Atmo-Sphere’  Theory for Management and Leadership: Exploring ‘Atmo-Sphere’ Through ISRON”,  in ‘Perspectives in Indian Psychology’, Anuradha Choudhary &  B. K. Vinaychandra (eds), Jain University Press, Bangalore, 2013

40.  Sharma, Subhash. “Candle Light Experiment for Inner Invocation: Lessons for Management, Leadership and Creativity”, 3D…IBA Journal of Management & Leadership, Vol. 4 Issue 2, pp. 33-41, Jan - June, 2013,

41.  Sharma, Subhash. “From Spiritual Praxis to Karma Kapital”, in Future Directions in Management: Ethics. Governance, Excellence & Sustainability, Sorab Sadri & Urvashi Makkar (ed.),  Bharati Publications, Delhi, 2013, pp. 48-72

42. Soni, T.K. “ Nonlinearity in Indian Commodity Markets: Evidence from a Battery of Tests”, ‘International Journal of Financial Engineering and Risk Management’ (IJFERM), 1(1), 73-89., 2013.

43. Soni, T.K “Testing Efficiency of Guar seed Futures: Empirical Evidence from India,” ‘Romanian Economic Journal’, 16(47), 211-228. , 2013.

44. Soni, T.K & Singla, H.K. “A Study of the Efficiency and Unbiasedness in NCDEX: A Case Study of Guar Gum”, ‘Indian Journal of Finance’ , 7(11), 28-37., 2013.  

45. Soni, T.K “Cointegration, Linear and Nonlinear Causality among Futures with Different Maturities: Evidence from Indian Agricultural Commodity Futures Markets.’ Edited Volume titled Indian Capital Market: An Empirical Study published by IUP Publications (A division of ICFAI), pp. 170-185. (ISBN no.978-81-3142-796-5), 2013.

46. Verma, L.K. and Purohit, Sonal. “SEBI as Protector of Investor Interest”, in ‘Pragyaa Journal of Management’, Vol. 3(1&2) ISSN 0975-5603, 2013

47. Purohit, Sonal. “A Study of the changes in the Human Resource Management Practices in LIC due to Impact of Private Insurance Players”, in ‘Prabandhan Indian Journal of Management’, Vol. 6(2), 13-21, ISSN 0795-2854, (2013).

48. Purohit, Sonal. and Pareek, Nishtha. “A Study on Female Students’ Food & Beverage Habits and Canteen Services – with special reference to Banasthali Vidyapith”, in National Conference on Hospitality, Christ University, Bangalore, Nov. 14, 2013

49.  Sharma, Subhash. “From Indus (India in US) to Indus (India in US): A New Age of India’s Soft Power”, Values Based Management, Vol. 2, No. 1, June 2013, pp. 1-11. Also published in AIMS Conference proceedings,  Managing Turbulence and Uncertainty in Management Education: New Landscapes and Roadmaps, Omprakash K Gupta, Amit J Shah, Shivprakash Agrawal (eds), AIMS International, Houston, 2012, pp. 86-95

50.  Sharma, Subhash. “Three Paradigms in Management: American, Japanese and Indian”, International Journal of Organization Theory & Behavior, Spring  2013, 16 (1), pp. 30-41

51. Siddiqui, Shabnam & Gupta, Manish. “CARE–A Key to Value Based Corporate Governance (A Critical Analysis of Tata Group)” in ‘Global Conference on Management Education for the New World’. Advent Age Education Foundation, Udaipur, Jan 5-6, 2013.

52. Siddiqui, Shabnam & Gupta, Manish. “Training in the BPOs Operating in India (What Indians Perceive)? ‘National Conference on Human Resource Management--Challenges Opportunities and their relevance in Indian Society’. Faculty of Commerce S.S. Jain Subodh P.G. College, Jaipur, Jan. 22-23, 2013.

53. Singh, B.G. “Impact of Branding Strategy on Consumer Buying Behavior”, accepted for publication in ‘Research Journal of Arts, Management and Social Sciences Vol. VIII, March 2013.

54. Soni, Tarun, "Cointegration, Linear and nonlinear Causality: Analysis using Indian Agriculture Futures Contracts" in ‘Journal of Agribusiness in Developing and Emerging Economies’ 2013.


55. Batra, S., “Indian Microfinance: Scene and Scenario,” Journal of Business and Management, VII, 2, Dec. 2012.

56. Dutta, Vinay. “Debt Management-Lucrative Strategies to Play with Debt” Financial Planning Journal, Financial Planning Standards Board India, Feb-March 2012

57.  Dutta, Vinay. (co-authored with Dr Kanahiya Singh “Financial Inclusion-A Model for experimentation” The Indian Banker Vol.VII No.6-June 2012

58.  Dutta, Vinay. “Changing Paradigm-Financial Planning for Women Clients” Financial Planning Journal, Financial Planning Standards Board India, Oct.-Nov. 2012’

59. Dutta, Vinay “Helping Clients Create Sustainable Personal Wealth” Financial Planning Journal, Financial Planning Standards Board India, Nov.-Dec. 2012

60.  Goyal, S.  & Yadav, A. “A Study on Inclination of Post Graduate Students towards e-edutainment and Factors Affecting the Use of e-edutainment in Education” in ‘Indian Journal of Management’ Vol.1, No. 2, April- Sep. 2012.

61.  Kasliwal, N.,  & Bansal, I. “ Exploring Customer Dynamics - A Relationship and Behavioural Approach" edited by Alok Kumar Rai, Usha Kiran Rai and S. K. Singh,  Himalaya Publishing House, 2012.

62. Kaur, Navleen., “Think Tank on Principles & Practices of Management” at, 2012

63. Mittal, G., and Purohit, H. “Factors Affecting the Level of Work Stress of Employees of Different Personality Traits in Education Sector” in ‘Radix International Journal of Economics & Business Management’, Vol. 1, Issue 9, Sep.  2012.

64. Purohit, H.  & Kalra, D. “Construction Sector in UAE with special reference to Dubai”, in ‘ANVESH Journal of Management’, Issue 1, Vol. 1, January-Dec 2012.

65. Purohit, H., & Khanna, S., “Determinants of Capital Structure in Indian Manufacturing Sector”, in ‘APJMRI’, Dec. 2012.

66.  Purohit, H.  & Paul, Kaushik. “Restructuring Indian Railways, PPP as Strategic Tool, PIRJM, Vol IV, Issue XII, Dec. 2012.

67.        Purohit, H., Gandhi,  Harshall and Srivastava, R.K.” Mobile Money the Next Currency: A Study of Mobile Money Concept, Services and Opportunities in India for Financial Transactions, Syndeham Management Review, Vol. 2, Issue 1, Oct. 2012

68.         Purohit, H.  &  Khanna, Shivi. “Determinants of Capital Structure in Indian Manufacturing Sector, Asia Pacific Business Review, Sep., 2012

69. Purohit, H.  & Sharma, Preeti.  “Indian Mutual Fund Industry and the Variables Influencing to Invest in Mutual Fund Market: An Empirical Study of Investors’ Behavior”, ‘Indian Journal of Commerce and Management Studies, Sep. 2012

70. Purohit, H., & Nair, G. “ An Analysis on the Financial and Production Efficiency of Selected Sugar Mills in the state of Tamil Nadu, India”, in ‘International Economics and Finance Journal’, 2012.

71. Purohit, H., Satija, V.,  & Chhatwal, H. “ An Empirical Investigation into Causal Relationship between Spot and Future Prices of Crude oil”,  in ‘IJRCEM’, Vol. 7, 2012.

72. Purohit, H., Satija, V., & Chhatwal, H. “Market Reaction around the Buyback Announcements in India: An Empirical Analysis of Market Efficiency”, in ‘IMS Manthan: The Journal of Innovation,’ Vol.-VII, Issue-I, 2012.

73. Purohit, H., Satija, V., & Chhatwal, H. “Market Reaction around Buy Back Announcements: An Empirical Analysis of Informational Efficiency of Indian Stock Market”, in ‘International Journal of Management, IT & Engineering’, Vol. 2, No.7, 2012.

74. Rohella, M., “Preferences of Individual Tax Payers and Implication of Risk Factors associated with Tax Saving Instruments”, in International Journal of Applied Financial Management Perspectives, 2012.

75. Rohella, M., & Dhingra, A. “Income Tax Planning, Exemption and Tax rate- A Critical analysis of individual Taxpayers view point”  in ‘SHRINATHJI Journal of Business & Research’,  2012.

76. Sharma, Subhash. “Towards A New Earth Sastra – Rethinking Economics through Integration of Indian Thought and Economics”, in Indian Economic Association Seminar Proceedings (ed) Rekha Jagannath,  Maharani Lakshmi Ammanni Social Sciences Research Centre, Bangalore, Jan. 2012, pp. 73-81

77. Sharma, Subhash. “Indian Management in a New Age: Towards New Mantras in Management and Leadership”, in proceedings  of  National Seminar on Business Ethics and Challenges, School of Management Studies and Commerce, Uttrakhand Open University, Haldwani, March 24-25, 2012,  pp. 1-7  

78.  Sharma, Subhash. “Spirituality in Management”, Yogasudha, A Monthly Journal of Swami Vivekananda Yoga Prakashana, SVYASA,  Bangalore, May 2012, pp. 22-24

79. Sharma, Subhash. “Foreword to the Book, Entrepreneurship and Economic Development”, Vijaylakshmi V., Southern Economist Golden Jubilee Publication, Bangalore, May 2012, pp. ix –x

80.  Sharma, Subhash. “My Experiences and Experiments in Teaching Corporate Governance and Related Ideas”, 3D…IBA Journal of Management and Leadership, Vol. 3, Issue 2, Jan.- June 2012, pp. 94-104

81.  Sharma, Subhash. “Amarnath Vision: A New Blueprint for Harmony”, Southern Economist, Oct. 1, 2012, pp.  10-14

82. Siddiqui, Shabnam. “Preserving Sanctity of Performance Appraisal---Some HR Interventions” Personnel Today, Journal of NIPM, Oct-Dec 2012 Vol. XXXIII, No. 3

83. Siddiqui, Shabnam. “Women Entrepreneurs – Epitomes of Superior HR Skills”. National Conference on ‘Globalization and Women Empowerment’. Institute of Public Enterprise, Hyderabad, March 15-16, 2012.

84. Singh, B.G. “Brand and Customer Relationship Management” in ‘Research Journal of Arts, Management, and Social Sciences’ Vol. VII, pp. 59-62. Sep. 2012.

85.  Singh, B.G. “Branding Strategy: Yesterday, Today, and Tomorrow”, in ‘Research Journal of Arts, Management, and Social Sciences’ Vol. VI, pp. 59 – 65, March 2012.

86. Singh, B.G. “Building Brand Loyalty in Indian Hospitality Industry”, in ‘International Journal of Marketing and Business Communication’ Vol. 1, Issue 1, pp. 45-51. Jan. 2012.

87. Singh, B.G. “Emerging trends in Branding Strategy”, in ‘International Journal of Marketing and Business Communication’ Vol. 1, Issue 3, pp.34-42. June 2012.

88. Singh, B.G. “Manifest Branding Strategy – A Case of FMCG companies in India”, in ‘International Journal of Marketing and Business Communication’ Vol. 1, Issue 2 pp.35-42. April 2012.

89. Singh, B.G., & Shrivastava, A.  “Branding Strategy: Managing Brand Portfolio Strategically”, Pandey, Atul (Ed.), Emerging Trends and Challenges In Management, pp. 194-201, Excel India Publishers, New Delhi.  2012.

90. Soni, T.K. “Testing for Linear and Nonlinear Granger Causality in Notional Indian Multi-Commodity Indices”. ArthAnvesan, 17(1), 61-76. 2012

91. Dutta, Vinay. (co-authored with Prof Himanshu Joshi) “Does Foreign Market Listing Results into Greater Foreign Institutional Ownership and Better Market Co-Integration: Evidence from Indian Companies Listed on New York Stock Exchange”  Abhigyan, Vol. XXIX No.1 April-June 2011

92. Dutta, Vinay (co-authored with Dr Kanahiya Singh) “Changing Landscape of Credit Rating Industry the Management Page”, ‘Bi-Annual Journal of RCEM’, Bhubaneshwar, Odhisha Vol 2, Issue 1, Sep. 2011.

93. Dutta, Vinay. “Money Redefined”  ‘Financial Planning Journal’, Financial Planning Standards Board India, Nov.-Dec.-2011.

94. Joshi, V. & Bhamboo, U., "Right to Manage for Management to ensure Productive Workers" in Shodh Drishti by Banaras Hindu University, pp: 106-112, April-June. 2011. 

95. Nigam, A., "Profitability, the Eco-friendly Way!! - Green Marketing" in ‘Business Competitiveness in the 21st Century – Advanced Research Series’ by Macmillan Publications, 2011.

96. Purohit, H. & Dixit, R. “The Personal Selling Process-examples from Insurance Sector”, in ‘ICFAI University Press’, Marketing Mastermind, 2011.

97. Purohit, H. & Dixit, R. “Evaluation of Customer Relationship Management and its Impact on Training: A Combined Analysis in India” in ‘International Journal of Professional Management’, Vol.2, Issue 1(2), 2011.

98. Purohit, H. & Dixit, R. “Role of Trainers in Improving Training Effectiveness: A Case Study of Insurance Sector in Arid India”, in ‘International Journal of Research CIM’, Vol. No. 1, Issue No. 3, 2011.

99. Purohit, H. “Educationist Perspective on Rating the Politicians through Holistic Electoral Competency Rating (HECR)”, in ‘Electronic Journal of Management, FC1386/ fc 1386. html, September 2011. (This is a path breaking innovative research article that has potential to reshape the political system of India.), Purohit H., 2011, Irrational Behaviour of Investors: Evidences from International Literature Review, Electronic Journal of Management,

100.      Purohit, H., & Sharma, P. “A Study of Mutual Funds Industry, Profile of Investors and their Behaviour with special reference to Rajasthan, Share Journal of Multidisciplinary research, Vol. 2, No. 1, 2011.

101.      Sharma, Subhash. “Institution Building: Way of Theory J”, 3 D…IBA Journal of Management and Leadership, Vol. 2, Issue 2, Jan. – June 2011, pp. 95-102. Also in Conference Proceedings of  AIMS International Conference on Management Education in 2020: Issues, Challenges and Opportunities, IIM Ahmedabad, Jan. 1-4, 2011, (eds), Omprakash Gupta and Shivprakash Agrawal, pp. 317-321

102.       Sharma, Subhash. “Coconut Model of Society and Rise of The Bottom for Holistic Development”, Southern Economist, Golden Jubilee Volume, Vol. 50, No. 1, 2011, pp.7-11

103.       Sharma, Subhash. “Case Analysis of the Case, Growing Leaders Grows Profits – A Case Study in Leadership Development”, Vision: The Journal of Business Perspective, MDI Gurgaon, Vol. 15, No. 2, 2011, pp. 201-202

104.       Sharma, Subhash. “Emergence of Indian Management”, in  Global Impact of Indian Management (ed. Pratima Verma), Excel Publications, New Delhi, 2011, pp.8-12

105.       Sharma, Subhash, “Needs Minimization, Maximization and Optimization: Towards WISDOM (World of Inclusive, Sustainable and Development Oriented Management) Model of Sustainability”,  SusCon 2011, 2nd International Conference Volume on People, Planet and Prosperity, IIM Shillong, 2011, pp. 39-42

106.       Sharma, Subhash, “Karma Kapital: Towards New Age ADAM Model for Prosperity, Justice and Peace (PJP)”, 3 D … IBA Journal of Management and Leadership,  Vol. 3. Issue 1, July-Dec.2011, pp.  138-147

107.      Siddiqui,, Shabnam. “Knowledge Management and Organizational Excellence”, International Journal of Innovation, Creativity & Management of UIMS, Jaipur, Vol. I, Issue 2, Dec., 2011.

108.      Siddiqui, Shabnam. “Employees Empowerment through Team Building”. 3rd National Conference on ‘Emerging Issues in Business Management’. Department of Management Studies, Arya College of Engineering & I.T., Jaipur, March 4-5, 2011.

109.      Singh, B.G. “Strategic Relevance of Branding” in ‘Research Journal of Arts, Management, and Social Sciences’ Vol. V, pp. 110-113., Sept. 2011

110.       Singh, B.G., “Branding Strategy of Indian companies for Global Competitiveness” in ‘Research Journal of Arts, Management, and Social Sciences,’ Vol. IV, pp. 20-35, March 2011.

111.      Dwivedi, S. “Emotional Marketing” in International Marketing Conference (MARCON 2010) at IIM-Calcutta”, Dec. 27-29. 2010.

112.       Sharma, Subhash. “Innovations in Management Education and Institution Building in India”, Southern Economist, May 1, 2010, pp. 81-84 

113.       Sharma, Subhash. “Perspectives on Indian Management: From Indus to India to Indian Management”, in Philosophy of Indian Management and Ethical Values (ed) G. S. Rao and Prayaga Ramakrisha, Badurka Institute of Foreign Trade, Hyderabad, July 2010, pp. 25-33

114.       Sharma, Subhash. “Expressions of Self in Market, Society and Self: Towards Spiritual Praxis for Human Development”, 3D … IBA Journal of Management and Leadership, Vol. 2, Jan –June 2010, pp. 26-36

115.       Sharma, Subhash. “ ‘MBA’ (Mind Balancing Attitude): Aim and Act with Wisdom”, Spandan Jyoti: Journal of Spandan-IBA Centre for Human Values, Vol. II, No.1, Issue 2010, pp.2-3.

116.       Sharma, Subhash. “Creative Meditative Research: Towards ‘VITAL’ Mode of Learning”, in Global Recession, Survival and Growth,  Selected Papers of AIMS International Conference on Management, Om Prakash Gupta,  V Nagdevra, Subhash Sharma and Shivprakash Agrawal (eds),   AIMS Houston, 2010, pp. 179-183

117.       Sharma, Subhash. “EQM: Integrating Spirituality and Emotional Intelligence”, in Emotional Intelligence and Leadership, Shamira Soren Malekar (ed), Forum for Emotional Intelligence Learning (FEIL), Excel Publications, 2010, pp. 310-317

118.       Sharma, Subhash. “Divinity Quotient (DQ) and OSHE Philosophy  of Management and Leadership”, 3D … IBA Journal of Management and Leadership, Vol. 2, No. 1, June-Dec. 2010, pp. 30-33

119.      Sharma, Subhash. “From Freud to Fanna & Shunya: Quantum States of Mind as Foundation for ‘Atmo’-Sphere Model of Leadership”, 3D … IBA Journal of Management and Leadership, Vol. 2, No. 1, June-Dec.  2010, pp. 112-118

120.      Sharma, Subhash. “Sustainable Self and Future Directions of Collective Consciousness: Towards A New HOPE – Higher Order Purpose of Existence”, in Sustainability: Management and Beyond, Conference Booklet, IIM  Shillong, Dec. 2010

121.      Sharma, Subhash. “Science and Spirituality: Towards Future Convergence”, Third Millennium, XIII (2010) 4,  Oct.-Dec.  2010, pp.73-82

122.      Sharma, Subhash. “Need for a New Corporate Model in a New Era: Implications for the Financial Sector”, Management Dynamics, Journal of Jaipuria Institute of Management, Lucknow, Vol. 10.  No. 2, 2010, pp. 35-42

123.      Dwivedi, S. “Issues in Branding” in ‘International Marketing Conference organized by IES Mumbai”. Jan. 7-8, 2009.

124.      Sharma, A. "Sustainable Social Development through Innovation:  Understanding Indian cases"  in ‘International Journal of Business and Globalization’- Special Issue by Inderscience Publications, March, 2009.

125.      Upadhyay, R. “Information Technology: New Wave of Ubiquitous Education in India” in ‘Indian Society For Technical Education’, New Delhi, Vol.32, 2009.

126.      Upadhyay, R. “Future Focus of Organization Leadership in Indian Corporate” in ‘National Conference on Re-engineering Human Resource Management in Current Times’ by I.T.S, Mohan Nagar, Ghaziabad, India’ Oct. 3-4, 2009.

127.      Upadhyay, R., “Impact of Information Technology: A Today’s Requirements” of Rajasthan Region” in ‘Advance Series, IMT’, Macmillan, 2009.

128.      Upadhyay, R. “Entrepreneurship: Perspectives & Paradigms” of Rajasthan Region” in ‘Advance Series, GJIMT’, Macmillan, 2009.

129.      Upadhyay, R. “Supply Chain Management” in ‘Janat Shah- Indian Institute of Management’, Bangalore, Pearson Publication, Dogliner India Ltd., India, 2009.

130.      Upadhyay, R. “Perrault: Basic Marketing” Basic Marketing by Perrault, William; McCarthy, E. Jerome, Tata McGraw Hill Education, Indian Limited, 2009.

131.      Upadhyay, R., “Role of Good Governance & Initiatives”, 2009.

132.      Bansal, I. & Srivastava, J. “Creating Socially Responsible Systems for Holistic Development  in Social Responsibility,”  in ‘Emerald group publishing’, Journal Vol.- 4, No.- 4, United  Kingdom, 2008.

133.      Bansal, I. “Beyond IPRs: “Towards a Proactive Approach to Protecting Intellectual Property in a Global World,” in ‘ICFAI Journal of Intellectual Property Rights’, Vol. VII - No.2, May 2008.This paper also features in e-library of Social Science Research Network.

134.      Bansal, I. & Sharma, R. “Indian Banking Sector: 'Achievements and Challenges,” in ‘ICFAI Journal of Services Marketing,’ ICFAI University Press. June, 2008,

135.      Dwivedi, S. "Influence of Promotional Activities over Buying Behavior" in ‘National Research Journal of Social & Life Sciences,’ July – Dec., 2008-09, pp-38-41.

136.             Dwivedi, S. “Influence of Promotional Mix over Consumer Buying Behaviour: in ‘Journal of Research in Social and Life Sciences’. Vol.5, July-Dec 2008.

137.       Jha, M. “Access to Microfinance through Community Polytechnic- A conceptual framework” in ‘New Century Publication’, New Delhi, 2008 .

138.             Kasliwala, N.  “Mcdonalization in India” in ‘Global Competition and Brand Promotion’, Excel India Publishers, 2008.  

139.               Kasliwala, N. “Brewing the Brand- A Case on Café Coffee Day” in ‘Handbook of Management Cases,’ MacMillan India Ltd., 2008.

140.               Makkar, P. “Sales Promotion in the New Competitive Era” in’ Global Competition and Brand Promotion,’ Excel India Publishers, September, 2008. 

141.               Poonia, A. "Emotional Intelligence: Your Gateway to Success” in ‘International Conference on Soft Skills at BITS Pilani, Sep. 19-20, 2008, 

142.              Sharma, A. “Paradigm Shift: Towards Practices in Social Innovation” in ‘Innovation in Management’ Macmillan Advanced Research Series MacMillan Publishers India Ltd., Dec., 2008.

143.              Upadhyay, R. “Crisis Management: A Corporate Passion for Human Excellence” in ‘Business Vision, VBS Purbanchal University, Jaunpur (U.P.), India, Vol. 4, No. 1, 2008.

144.            Upadhyay, R., “Crisis Management: A Corporate Passion in Innovative Era” in ‘AIM Explore, Peer Reviewed Journal of Management’, Advance Institute of Management, Ghaziabad, U.P., Vol.5 No 1, 2008.

145.              Upadhyay, R., “Information Technology: Sculpture of Ubiquitous I.T. Skills of India”, at H.N.B. Garhwal University, Srinagar Garhwal, Uttaranchal, 2008.

146.              Upadhyay, R., “Impact of Information Technology in Improving the Quantity of Education”, in Prabandhan Guru at Shri Ram Group of Colleges, Muzaffarnagar, 2008.

147.              Upadhyay, R. “Impact of Information Technology in Improving the Quantity of Education”  in ‘AIM Explore Guru’ at Shri Ram Group of Colleges, Muzaffarnagar, 2008.

148.              Upadhyay, R. “ A Source of Employment to Entrepreneurship in Developing Common Citizens in 21st Century” in ‘National Conference on Emerging Business Strategies: Roadmap and Roadblocks for Indian Subcontinent’ at India Habitat Center, New Delhi by I.T.S, Mohan Nagar, Ghaziabad, India, March 8-9, 2008.

149.            Upadhyay, R., “Dilemma in Center of Excellence (Educational Institutions) in                                          Breaking of the glass ceiling” in, Dated: March 12, 2008.

150.            Upadhyay, R., “Center of Excellence: A Scapegoat for Young Aspirants in India” in, March 13, 2008.

151.          Bansal, I. & Srivastava, J. "Four Pillars of Gandhi's Political Edifice" in ‘Indian Journal of Public Administration’, Vol. III, No. 1, Jan-March, 2007.

152.             Bansal, I.  “Indian Paradigm of Spirit Centered Leadership: From Theory to Praxis", in ‘Integrating Spirituality and Leadership’, Macmillan Advanced Research Series Sengupta and Dial Fields, 2007.

153.               Bansal, I. & Srivastava, J. “Relevance of Gandhi in a Globalized World” in ‘National Seminar on Gandhian Thought & Literature,’ at Dr. Virambhai R. Godhania College of Arts, Commerce, Home-Science and Information Technology for Girls, Porbandar, Gujarat, 2007.

154.              Dwivedi, S. “Need for Worker’s Education” in ‘Journal of Research in Social and Life Sciences’. Vol.2, July-Dec 2007.

155.              Kasliwal, N. Case study “Mcdonaldization in India” in “Global Competition and Brand Promotion” edited by Jayashree Dubey,  Excel India Publishers, 2007.

156.              Shastri, Aditya & Bansal, I. “India: Emerging R & D Hub” in ‘National Workshop on ‘Emerging Research Trends in Advanced Computing,’ at Department of Computer Science, North Maharashtra University, Jalgaon (MS), 2007.

157.                Srivastava, J. “Leadership and Optimal Performance: A Gandhian Paradigm” in ‘Integrating Spirituality and Organizational Leadership,’ Macmillan Advanced Research Series, 2007.

158.                Upadhyay, R., “Emergence of Indian Management in Globalize Era for the Corporate”, in ‘Innovations in Management Practices’, Macmillan Advanced Research Series, Macmillan India Limited, 2007.

159.              Upadhyay, R. “Marketing Paradigms of Bank: As a New Lender & Borrower” in ‘National Conference on Marketing, Green and Retail Marketing for Indian companies’ by I.T.S, Mohan Nagar, Ghaziabad, India, Dec. 25, 2007.

160.                Upadhyay, R. “Beneath the Sky –The Youth Perception” in”Beneath_the_Sky_-The_Youth_perception”_1.aspSubmitted, Jan. 17, 2007.

161.                Upadhyay, R. “Line of Succession: New Lease of Survival for the Corporate” in,: July 29, 2007.

162.                Upadhyay, R. “Every Pyramid Has a False Bottom” in, July 26-30, 2007.

163.              Bansal, I. “Women at Workplace: What is Holding Them Back?” in ‘Women in Management and Development',  WISDOM Banasthali University, 2006.

164.              Bansal, I. & Srivastava, J., “Ensuring Sustainable Development through Gandhi's Vision of Economically Responsible Behaviour” in ‘International Conference on Business across Borders in 21st Century’, Academy of World Business Marketing and Management Development (A WBMAMD), 2006.

165.              Bansal, I. & Srivastava, J. “Gandhian Leadership Style: Relevance for Contemporary Managers” in 'Women in Management and Development,’ WISDOM, Banasthali University, March, 2006,.proceedings of the International Conference on Business Across Borders in 21st Century, organized by Academy of World Marketing and Management Development (A WBMAMD).

166.               Bansal, I. "Counterfeiting: Magnitude, Implications & Responses" in ‘Gurukul Business Review,’ Spring 2006 Vol. II, 2006. 

167.                 Bansal, I. “Managing Intellectual Property in Globalised Era: Inadequacies of IPRs and Suggested Alternatives” in ‘Fourth International Conference on Globalization and Sectoral Development,’ Academy of International Business- India in association with Institute for Integrated learning in Management, New Delhi,  Feb. 17-19,  2006.

168.                Kasliwal, N. “Marketing Mix of Korean Triplets” in Bi-annual ‘Journal of Management & Technology – ‘EVOLUTION’ published by Ramanujan College of Management (RCM), Faridabad, 2006.

169.              Purohit, H. “Financial Services and Risk Management”, under special grant from UGC, Government of India, for WISDOM, Banasthali University, 2006.

170.              Purohit, H. “Recent Trends in Investors Attitude”, Popular Books, under special grant from UGC, Government of India, 2006,

171.               Singh, B.G. "Reforms in Retail Services at Filling Station" in ‘18th Annual Journal of Madhya Pradesh Economic Association’, 2006.

172.              Srivastava, J. 'Career Breaks Re-entering the Workforce” in 'Women in Management and Development', WISDOM, Banasthali University, March, 2006.

173.              Upadhyaya, J.  "Budding Entrepreneurs: A Visionary of Tomorrow", in ‘Women in Management & Development,’ at  Faculty of Management Science,WISDOM, Banasthali University, Banasthali, (Rajasthan), Nov. 19, 2006.

174.               Upadhyaay, J. "Job -Hopping: A New Cult in Corporate" in ‘Mangalamay Journal of Management & Technology, I.A.M. & T., Ghaziabad, (U.P.) Nov.-30, 2006.

175.              Upadhyay, R.  “Tapping the Skill of Strategies” in ‘AYAAM at Apaji Institute of Mathematics and Applied Computer Technology’, Banasthali University, Banasthali, Rajasthan, 2005-2006.

176.              Upadhyay, R., “Quest for Inspiration” in, July 10 , 2006.

177.              Upadhyay, R. “Retail Marketing: New Dimension of Selling” in Faculty Column Page No.-5, Article No. -417, July 22 , 2006.

178.              Upadhyay, R., “Transformation of Youth in Entrepreneurships” in Faculty Column Page No.-5, Article No. -431, August 5 , 2006.

179.              Upadhyay, R. “Human Integrity” in, August 29 , 2006.

180.              Upadhyay, R., “Job- Hopping: New Cult for Corporate Survival” in  ‘Faculty Column Page No.-5, Article No. -456, Sep. 29 , 2006.

181.              Upadhyay, R., “Selling: A Corporate Passion for Re-work” in Faculty Column Page No.-5, Article No. -467, Oct. 7, 2006.

182.              Srivastava, J. “The Essence of Leadership: Lessons from Chinese Philosophy,” (philosophy)  in ICFAI Journal Effective Executive, 2005.

183.              Upadhyay, R.  “21st Century MBA Marketing Curriculum for Worldwide Trade” in ‘Indian Journal of Technical Education”, (ISTE) Vol. 28, No. 4, New Delhi, India, October-December, 2005.

184.              Bansal, I & Purohit, H. Intellectual Property Rights: The Emerging Issues for Industry, WISDOM, Banasthali University.(Edited), 2004.

185.               Bansal, I. “Indian Retail Sector: Challenges and Strategies” in ‘National Conference on Strategic Imperatives for Indian Corporations’, at Technological Institute of Textile and Sciences, 2004.

186.                Bansal, I. “Harnessing IPR for Strategic Competitive Advantage” in ‘Intellectual Property Rights: The Emerging Issues for Industry,’ WISDOM, Banasthali University, 2004.

187.                Bansal, I. “Fighting Counterfeits through IPR” in ‘National Conference on Creativity and Intellectual Property Rights for Small and Medium Enterprises: Challenges and Prospects,’   at Dr. B.R. Ambedkar University, Agra, Feb. 6-8, 2004.

188.              Bansal, I. “Management Education: Futuristic View, Southern Economist”, Vol. 42, No. 18, 2004.

189.              Bansal, I. & Shrivastav, J., “Safeguarding Traditional Indian Knowledge Systems: Rationale & Responses,’ in ‘Intellectual Property Rights: The Emerging Issues for Industry,’ WISDOM, Banasthali University, 2004.

190.             Bansal, I. “Prabandhan Hamare Jeevan Mein,” in ‘Srijan’- Quarterly magazine of Meerut Engineers Association, 2004.

191.             Upadhyay, R. “New a Product Growth-A Key to Organizational Profitability” in ‘OORJA, J.I.M.’, Jaipur Rajasthan, 2004.



Notified Under Section (3) of University Grants Commission Act.
@ 2007 Banasthali Vidyapith.